An award winning drama-based education programme for 11-13-year-olds will visit the Furness peninsula to show children the importance of keeping their community tidy.

'Bin it!' educates students about responsibility and litter and it has just launched its biggest ever annual nationwide tour of schools. 

The educational roadshow aims to demonstrate that littering is a habit that needs to be broken. It challenges students to change their behaviour and understand the implications of littering, in particular the penalties they can incur if they litter. 

The programme was developed by The Wrigley Company, in partnership with specialist education consultancy Rapport. 

The 2016 tour marks a decade of the Bin It! schools roadshow, in that time the programme has visited 574 schools in the UK, reaching over 100,000 pupils. 

This year will be the biggest tour ever, with the show scheduled to reach over 30,000 students in the UK this year alone. Last year’s Bin it! tour showed that up to six weeks after the show 79% of children who had seen the show said they have an increased awareness of the consequences of littering. 

The programme uses a team of actors to engage and educate young people about the problem of litter. This hands-on approach encourages pupils to make positive choices about the responsible disposal of litter in their community. 

This week the programme will visit Walney School, Dowdales, John Ruskin, Keswick and Furness School to get our local children excited about keeping South Cumbria tidy.