HALF of the people in the North of the UK reported that cutting down on fitness activities this winter will impact mental health, figures show.

Better, the leading provider of sport and leisure facilities in the UK, conductd a recent study on what families are cutting back on this Christmas as a result of the cost of living.

Better spoke to over 500 UK families to reveal how they will be cutting down on family fitness and leisure activities over the winter and Christmas holiday period as a result of the cost-of-living crisis.  

Half of the people in the North believe cutting down on sporting or health and fitness activities this winter this will have a negative impact on their mental wellbeing, social interactions, physical health, and quality of life.

A third will be spending less on family and children's activities this year compared to last year, while 51% know of family and friends who are cutting back on sport and fitness activities.

As a result, 58% are looking or planning to look for free and cheap activities to help keep their families active and entertained, while also saving money.

While 31% said they are cutting back on gym, sports club or leisure centre memberships, other cutbacks are also being made due to the cost of living.

Martin Horne, Allerdale Partnership Manager at Better said: "The results of the study show how a large proportion of those in Cumbria, along with rest of the country, are cutting down on family fitness activities as a result of the cost of living.

"We are striving to ensure our facilities remain accessible to everyone, no matter their situation, and will continue to provide enjoyable activity options for families, while ensuring that as many people as possible in the area are aware of the low cost and free activities available to them.

She added: "Keeping fit and active, especially during winter is essential for the mental and physical wellbeing of everyone, especially families who may be struggling in the current climate."