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Thursday, 18 September 2014

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Ulverston Fitness campaign set to raise cash for Alice fund

JANUARY is normally a busy time at Ulverston Leisure Centre as fitness enthusiasts attempt to shed the extra pounds put on over the festive period.

But this year could be the busiest yet as fundraisers take up a charity challenge to get in shape and raise cash in memory of a brave Ulverston teenager.

As part of the Alice’s Escapes January Charity Challenge, supporters are encouraged to take part in some form of exercise every day of the month to raise funds for the organisation.

The charity, set up by inspirational Alice Pyne, provides memorable holiday experiences for seriously ill children and their families.

Those taking on the challenge pay £5 to sign up and contribute an additional £1 “fine” for every day they skip their exercise, up to a maximum of £10.

Simon Broomfield, a trustee of Alice’s Escapes, said: “It doesn’t have to be anything strenuous, you could just park your car a little further away from work and walk in. And you don’t need to sign up from the first of January you can join in as month goes on.

“It’s about encouraging people to do something a little different every day, and if people feel they need a day off then there is a small fine of just £1.”

As an added incentive, Lakes Leisure has agreed that anyone taking up the challenge will qualify for discounted membership at Ulverston Leisure Centre for just £31 during January.

Caroline Smith, community development officer at the leisure centre, said: “It’s a local charity, Alice learned to swim here and we already support them by offering free access to the centre for people staying at their holiday home.

“They do a lot of good work and it’s nice to be able to support them, it’s nice for all the people to come together.

“We thought it was a good idea to encourage people to get active by offering membership for £1 a day.”

Once members have signed up, they can join a special January Challenge Facebook page where fundraisers can share stories and photos of their new exercise regimes.

Visit the Alice’s Escapes Facebook page for details of how to sign up for the month-long challenge.

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