SWIRLING dresses of every colour imaginable, live music and scrumptious food made sure a sell-out crowd at an annual fundraising show had a truly fantastic night.

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The 24th Ulverston Fashion Show, which this year was rebranded as Fashion, Food and Fizz, saw models from boutiques across the town take to the stage at the Coronation Hall on Friday night, displaying the latest trends and designer outfits.

Some of the highlights during the show included a fun jig along to I’ve Got My Socks On , a Russian-themed catwalk display featuring plenty of wooly hats in time for winter, and a swimsuit section.

In addition to the usual fashion show, there was food and drink supplied to the organisers by various Ulverston outlets for free.

The massive event raised money for the North West Air Ambulance Service and Blackpool Cardiac unit, with the audience generously digging into their pockets in an auction, which featured use of a Mercedes sports car for the weekend, a bathroom suite and a charity teddy mascot.

Victoria Cash, one of the owners of Pretty Things in King Street, Ulverston, helped to organise the event and said tickets sold out within a couple of weeks due to the high demand.

She said: “We decided this year changing the focus of the fashion show and try and involve as much of Ulverston as possible.

“We’ve had many wonderful raffle prizes donated.”

The shops involved in the fashion parade were Pretty Things, Pure, Phoebe Fashion, Boudoir Pink, Rushforths and Two by Two.

The mixture of styles went down well with the audience as models strutted their stuff around the floor and around the tables.

The Old Farmhouse pub in Priory Road baked a huge cake in the shape of the yellow helicopter belonging to the North West Air Ambulance for the event, and Lisa Hart serenaded the audience during the interval.

Ralph Spours, Ulverston-based estate agent, said the feel-good event was always hugely popular, with the new elements this year adding to its appeal.

He said: “It’s absolutely amazing. It’s been going for 24 years but this one is just fantastic.

“The atmosphere is fantastic and everybody is enjoying themselves.

“All of the food on the tables is given to us by various establishments in Ulverston.

“All of the girls want to take part in the show. This sort of event is what Ulverston does best.”