Cumbria radio stations The Bay and Lakeland Radio celebrate figures
Last updated at 11:52, Friday, 07 February 2014
THE Bay and Lakeland Radio are celebrating after the latest audience listening figures were published by Rajar.
The Award-winning Bay radio station, which serves the area of north Lancashire, south Cumbria and Furness now has a 42 per cent, or a 118,000 reach, the highest at the station for 12 years.
Based on reach, The Bay is the clear number one, ahead of BBC’s Radio 1 , Radio 2 and Radio 4. Within The Bay’s area, BBC Radio Cumbria’s reach is 16 per cent and Radio Lancashire 10 per cent.
Over 13 weeks, 73 per cent of the Bay’s population now tune in and its Breakfast, Mid-Morning, Drivetime and Evening shows are all number one in the market in terms of reach.
Lakeland Radio, broadcasting to the Lake District in Cumbria, has returned record breaking results, with its best figures since joining Rajar in 2008.
Both stations are part owned by the CN Group, which also publishes the Evening Mail.
The Bay is ranked third in England and Lakeland Radio fourth. Both stations are in the top five in the whole of the UK amongst all local commercial and BBC stations based on percentage reach of its market
Phil Rodgers, Programme Controller for The Bay and Lakeland Radio said: “These incredible results are testament to the hard work, creativity and focused programming at both stations. All of our presenters and news team are exceptionally knowledgeable about the areas they cover and the listening figures are a confirmation that we are firmly under the skin of the communities we serve. Coming in its 21st year on air, these results are the best early Birthday present that The Bay could ask for.”
First published at 12:44, Thursday, 06 February 2014
Published by http://www.nwemail.co.uk
- UPDATE: Family and friends pay tribute to man found dead in Windermere
- Four more convicted over brawl at Barrow game
- Percussion demo in Millom has positive impact
- Officials take advice on range of ideas for Grange historic lido
- Police investigating fail to stop road traffic collision in Barrow
- Police investigate Ulverston equestrian centre burglary
- Barrow teen hid bat in his shorts while on plant food
- Barrow council to recover costs of beached car removal
- Sacrifices may be needed to save Cumbria maternity services
- Cumbria bus strike threat looms if talks over working hours fail
- Barrow AFC defender to sign new two-year deal
- Barrow AFC keeper battle to heat up
- Barrow karate kid is magic on the mat: WITH PICTURE GALLERY
- Junior girls football league seeking to build on strong campaign (1 comment)
- Barrow ASC earn Diddy League title
- Cents bid to end their final hoodoo
- Furness ace Natasha scores hole-in-one
- Dalton chef Dave serves up a golfing treat
- Barrow Raiders hoping to roar in Lion's den
- Half-term report - foundations in place for Barrow Raiders success (1 comment)
- Boxing Star to inspire females in Barrow through Olympic and Paralympic legacy project
- WEDDING ALBUM: Sharna Forsyth and James Tyson
- TRAVEL REVIEW: Venice
- FOOD REVIEW: Punchbowl, Crosthwaite
- Time to forge better deal within the EU
- FOOD REVIEW: The Crown, North Scale, Walney
- TRAVEL REVIEW: Bali
- Toddler fights back from heart surgery
- Garden no safe place for birds
- WEDDING ALBUM: Gemma Jones and Craig Brown